If you have not heard about Helio, you will soon. Helio is a joint venture between Earthlink and SK Telecom (Huge S. Korea company). The two companies have invested $500 million into Helio along with bringing the SK Telecom phone and media capabilities. Helio should be one of the most interesting MVNOs yet. I have several articles about them on my blog. Similar to Ampd, Boost, and Virgin, they are targeting youth and those interested in the latest media capabilities and services on their handsets. They just signed a deal with myspace to further entrenched them with the youth (did you say yutes) What is interesting is that I contacted their PR department to ask about their prepaid program. They said they will not be offering prepaid. With $500 million and targeting the same market as all those over-hyped prepaid companies, you would think they could afford to offer prepaid as well. I bet that this PR person was not correct. We will see. Questions. Do you think they will have prepaid? If not, do you think all these surfer, motocross, and skateboard kids will spend enough on their monthly bills to support the likes of Helio and Ampd?
From the studies I've done, it's some rich young guy starting it with the idea of offering all those high tech, fancy cell phones we see emergeing from places like China, Korea, and Indonesia with the Goal of making them available here in the US as soon as possible. And the way I piece it together with the highth of supply and demand of these things they'll be no room for Prepaid offers. That's just my 2 cents....which is really not even worth that much !!
