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And let's not forget the number of free Blu-ray discs given away with players last year. Just based on that alone you'd expect a major increase in movie sales this year. The bigger question about Blu-ray is whether they can sell players.
i could be wrong but i do believe they were giving away free movies almost the entire time last year so i don't think that is really a determining factor here. it wasn't blu-ray that had the so called firesale last xmas either. i think ps3s market growth is partially responsible for the increase in rev. along with the overall decrease in BR movie prices. i've seen polls and even claims stating around 87% of ps3 owners watching BR movies.
My point was that data from last year doesn't count for much since they gave away so many discs. Now if they can make the same claim next year it may be significant.
I generally agree that there's a tie between Blu-ray and the PS-3, although I suspect interest in Blu-ray has fueled PS-3 sales more than the PS-3 has been responsible for Blu-ray popularity. In either case I think it's clear that a growing percentage of PS3 owners are also watching Blu-ray movies.
Another factor that potentially throws a wrench into the works is the escalation of copy protection. If Blu-ray continues to adjust their copy protection to defeat "the pirates" there are bound to be some big problems at some point. Whether its older players that simply can't be upgraded to properly handle some future DRM or simply a bunch of angry consumers who have problems flashing the firmware on their players, it seems likely that something bad will happen eventually.
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