Maybe people are finally getting wise that Apple is become stale with their products and that they just add little things every year to their iGadgets making them not worth the upgrade in most cases.

Originally posted by KSib:

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Why so much drop? Did something happen? Or not happen to cause this?

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Shares is pretend money, if the stock market crashed right now all companies will only be worth what cash they actually have in the bank and that's no where near what shares are worth.

You buy into shares on the hope that the share price will go up.

At start of the year 1 apple share was worth $363.32USD before the stock price rise.

A certain amount of people will have X amount of shares to make 1 share worth $363.32USD

Then when people buy extra apple shares or buy into those shares that pushes up the share price, those who got in or just after the share price was $363.32USD will have seen the price of 1 share rise up to $705.07USD.

meaning if you had bought 1 apple share at $363.32USD it would have gone up in value to $705.07USD so you have increased your 1 share investment by $341.75USD so if you sold at that price you would have gotten $705.07 instead of $363.32USD for that share.

Some people will have sold their shares at $705.07USD meaning the overall value of 1 apple share will drop.

With people selling/buying apple shares the price today opened at $525.20USD, and right now is worth $527.68USD each share, so it has drop by a fair bit but has gone up slightly.

Drops can be from anything right now it'll be US/Euro and world banks companies rich people buying and selling the shares.

People who have 1000 apple shares when it was say $400USD may sell so they can get a quick bit of cash to buy shares in something else before apple shares drop below $400USD or they loose out on money.

Right now though Europe is up shit creek and many euro people probably have some apple shares and probably held off for long enough and now selling before it drops too low.

Many different factors for different people as to why they want to buy or sell a share.

Right now though for Apple many news sites are stating that Apples Ipod, Iphone and Ipad markets have shrunk rather than expanded and to make more money you need large markets where people buy the new product very quick via current and better yet have new customers.

Though currently apple has a large customer base that isn't always buying the newest product/s and on top of that they have the problem of new customers aren't buying into their products meaning apple are pretty much only selling to a set amount of people who are already apple customers so you end up with less sales and new customers aren't buying their products/s so you have less money coming in and news like that can mean the customer base is bleeding to other products rather than staying with apple and expanding the overall market.